VLY GRL

VLY GRL was founded to challenge the negative stereotypes of the San Fernando Valley in Los Angeles County, which were perpetuated in 80s pop culture. The brand celebrates the down-to-earth, scrappy, and fierce spirit of Valley Girls, who are proud of their diverse and gritty community. Through their unique and multidimensional personal experiences, VLY GRL aims to unite Valley Girls and break free from the outdated cliché that has long defined them. They offer rad accessories and apparel for Valley Girls to represent their hood on their own terms.

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Discover products crafted with care by talented makers. Your support helps these passionate creators access the resources they need to thrive and make a positive impact, shaping diverse and inclusive representation for all.